Yearly Archives: 2022

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Research Seminar (November 15, 2022)

By |2022-11-16T13:01:09+00:0016 de November de 2022|Activities|

On November 15, 2022, Generés Research Group (S54_20R) organized a research seminar where we had the pleasure to receive Prof. Agata Leszkiewicz (University of Twente, Netherlands). Prof. Leszkiewicz presented the work entitled "Managing Customer Relationships While Providing for Customer Wellbeing". More information below. MORE INFORMATION

Research Seminar (October 28, 2022)

By |2022-11-16T12:48:54+00:0016 de November de 2022|Activities|

On October 28, 2022, Generés Research Group (S54_20R) organized a research seminar where we had the pleasure to receive Prof. Evert de Haan (University of Groningen, Netherlands). Prof. de Haan presented the work entitled "What's in Your Mobile Wallet? Purchase Effects of Downloading versus Adopting Branded Apps on Digital Payments". More information here. MORE INFORMATION

2nd International Workshop CTCEX 2022 (November 17-18, 2022)

By |2022-11-14T13:22:45+00:0016 de May de 2022|Activities|

This year we invite you to participate in the 2nd International Workshop on Current Trends in Customer Experience in the Retail and Services Industries (CTCEX 2022), which will be held online on November 17-18, 2022, and will be free for all attendees. This workshop is organized by the University of Zaragoza and the Generés Research Group (S54_20R), and is aimed at all researchers interested in new trends in customer experience in the retail and services industries. More information in the Call for Papers below. Registration form Event schedule MORE INFORMATION

2nd International Workshop on Gamification and Motivational Technologies (GAMOTEC 2022)

By |2022-05-05T10:20:04+00:005 de May de 2022|Activities|

The University of Zaragoza and the GENERES research group are proud to host the 2nd International Workshop on Gamification and Motivational Technologies (GAMOTEC 2022) for academic researchers and practitioners seeking to advance knowledge in the field of gamification and motivational technologies. The GAMOTEC 2022 workshop will be held online, September 5-6 2022, and participation is free of charge. For more information, please click here: https://eventos.unizar.es/63018/detail/international-workshop-on-gamification-and-motivational-technologies-gamotec.html

Contact Info

Faculty of Economics and Business
University of Zaragoza
Gran Vía, 2 · 50005 Zaragoza

Phone: +34 976 761 000

Fax: +34 976 100 000

Web: generes.unizar.es

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